Monday, February 23, 2015

How to Create the Perfect Customer Journey

How to Create the Perfect Customer Journey written by Sara Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

The Marketing Hourglass is a powerful tool to map out your marketing efforts in a way that makes sense to everyone in your organization. Most marketers view the customer experience as a funnel, but we at Duct Tape Marketing know that the customer experience ideally goes beyond the point of sale. Mapping it out in this wayContinue Reading

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