Brand Storytelling in a Digital World – Alix Hart, Acting CMO at Symantec

Creating demand relevant with content to your target audience in real-time is both a challenge and an opportunity for B2B marketers. But doing just that is what Alix Hart, Acting CMO at Symantec is doing with what she calls “Momentum Marketing”. Here is the presentation description: As digital expands into every facet of a consumer’s [...]